Here We R [Again]

Photos/Video by Melissa Curtis
@missamagnificent

Over the winter, we picked up a 2015 Golf R. It didn’t take long before a wheel choice was made,  a trunk setup was drawn up, and parts were ordered. You see, this isn’t the first R in the Curtis family. The generations of different Rs and R32s have a special place in our heart here at Wheel Lab. Our original was the infamous Tornado Red MKIV that was spray bombed “Urban Camo” by our good friend Benji. It was set up for the track finely tuned with every possible suspension modification that you could think of under the sun.

This time, we took a bit of a different approach.

Melissa took it to photoshop to decide on the car’s first set of wheels.It didn’t take long for us to speak with our friends at Air Lift and Rotiform about what we wanted to do.

Alas, we decided to put in the order for a square set of 19×9 et42 Rotiform WRWs and then the waiting began.

As the anticipated ship date of the wheels approached, the snow began to melt. Our good friend Dan Pendleton (@danjpendleton) listened to our idea and got to work like a mad scientist in his laboratory, ahem, garage. Dan is an absolute genius and is extremely meticulous about what he does. With the help of our friend Al (@kap0ne), the car was put together – trunk setup and all – just in time for Dustoff.

We absolutely cannot thank Dan and Al enough for all of the hard work that they put into making our vision a reality. Cheers to the start of a wonderful new project!

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Welcome to the Club, Man

Photos and words by Melissa Curtis
@missamagnificent

Spring is naturally a magical time of year for car enthusiast. Time to put away that daily driver, wipe the dust (or car cover) off of your sleeping beauty (err, car), and throw on that new set of wheels. Yes, the ones you have been waiting all winter for: it’s time to treat yo’self.I spent the winter longing for warmer days and lowered cars. Now that show season is back, I will fully appreciate every last ounce of craziness.

Josh’s MINI Clubman on Rotiform BLQ-Ts was a project Wheel Lab was working on. Naturally, I would be the one to shoot it since it’s a local customer car.

I’ve always been more of a traditional “vanilla” set of wheels type of person, but this particular set is now one of my favorites that I’ve seen on a car. It’s far from your traditional three piece wheel, polished lip, brushed/silver face (yes, yes, I’m super guilty of that on a personal level).

Before I keep rambling on, I present to you this blue beauty on rose-copper BLQ-T two-piece wheels:

Greetings from Miami

Photos by Sergio Ramirez
@hai_cheo

One of the cool things about my job is getting to hear about the finished product for weeks, getting hyped up about it, and then finally getting the chance to see it. I’m sure you’d also get excited to know about things that not many others know about. When James told me that we were getting a set of wheels for an M4 down in Miami, I knew this would be good.

When I first heard about the project, it was cold and gloomy up in New England. My camera had developed a coat of dust and I didn’t expect it to come out anytime soon. I joked [but was semi-serious] that I should get flown down there so that I could shoot it. Obviously that didn’t work out, but instead, we got a local photographer (@hai_cheo) to send us some awesome visuals.

The wheels in question? Rotiform LVS, flat faced, brushed faces with brushed lips and gold hardware. Absolutely stunning!

Have you ever seen a set of pictures that amps you up for something? That’s what happened to me with this set. Even though it was cold around me, I cannot wait for the snow to melt and for me to be able to see more like this.

For the full set: click here